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Writing a speech is very different from writing an article, brief, or proposal. Speaking and writing are distinctive versions of the same language, unique in their output, syntax, and function. Presenters and trainers need to appreciate the differences.
What makes writing a speech different from writing an article, a brief, or a proposal?
You might say it’s the length that makes things between them different since a speech could go longer than an article, a brief, or a proposal. But what really sets apart speech writing from others is that it’s made for speaking. Even if what you have written is excellent, you cannot be assured that it will also be as effective as to when it would be read out loud for an audience to listen to.
This is speech writing is pretty special because you are not only to write something that will only be read but you are also writing something that is going to be spoken to an audience. And with that, we have prepared seven speech writing examples that you could definitely learn insights about speech writing from.
Want to ace your speech writing game? Do take note of these tips and strategies that will enable you to become a master speechwriter:
Knowing your audience before you would even get into writing will enable you to write something your listeners would want to hear from you. You are supposed to write for your audience and not to write for your personal satisfaction because, in the first place, you are asked to deliver a speech for the people to hear and not only for you to hear. You should make sure that you would be able to tailor your speech in a way that will definitely catch the interest of your audience and not to catch their boredom.
An excellent speech makes a claim and an excellent speech should only be focused solely on one topic. For example, you are asked to deliver a speech during a wedding toast, so when you would be preparing for your speech, always be consistent in writing about how the bride and the groom were meant for each other and how you have witnessed how their love story had unfolded—do not anymore bother writing about how you met each of them unless it was the catalyst that made them a couple.
If you have a hard time starting to write a speech, having a speech outline would always work a lot of wonders because it can also serve as a guide for when you are writing. So when you get into the middle part of your speech and that you do not anymore know what to write, you can always go back to the outline of your speech so that you would be able to easily continue from where you suddenly had a “brain fart” or that temporary mental lapse.
You only have a few seconds to secure the attention of your audience. Make most out of these few seconds and open with memorable first lines that can surely grab the attention of your audience. Make sure that the first lines would be engaging enough to sustain their attention until the last word of your speech. You could make use of a personal and peculiar but relatable story that could automatically get a hold of your audience. Most people would immediately get interested in stories that could evoke their fond memories.
Having a well-structured speech will result in a successful speech delivery. If your speech is structured according to your purpose, then expect that you will achieve this and people would immediately get the purpose and main point of your speech. If your goal is to inform your audience about a certain matter, you can try following a chronological or alphabetical organization that would be convenient for your audience because it could induce a mental picture that would help them in fully understanding what message you intend them to understand. Always use transition words between your examples so that your audience will be able to follow the logic you are trying to deliver.
If you have a difficult or abstract topic to discuss, you could always make use of examples, statistics, or quotations that are related to your topic so that your audience will be able to understand what you are going to say to them. Make sure you do a proper research of these examples so that you are not just rambling some made-up information in front of your audience. The examples you can make use in your speech are those you can get from history, current events, and you could even get examples from your own personal life. You can also consult government sources for when you need to prove a point with the use of statistics and you can find lots of relevant quotations from experts or prominent people. Again, have an intensive research when it comes to supplying related examples, statistics, and quotations so that your credibility will not be questioned.
If you have grabbed the attention of your audience from the first lines of your sentences and sustained this attention toward the end of your speech, do not end this with a lousy conclusion. Always make it a point that you would end your speech with a bang. You do not have to necessarily keep it long and dragging. Consider ending it in a short but definitely memorable and direct manner that your audience will surely love. Also, consider concluding your speech using a concrete and vivid imagery or anecdote that will enable you to easily illustrate the speech topic. This is also the part where you can call people to action.
The use of visual aids is important when you would be delivering a speech that would be needing more proofs and you can use one if you would want your speech to be easily understood by your audience. Such visual or presentation aids include charts and tables that could easily convey data, as well as photographs that could make your point more compelling. It is in incorporating visuals into your speech that makes your speech even more powerful. Additionally, there are individuals who are more on visual learning rather than hearing and you are doing them a great favor if you would make use of visual aids.
Again, speech writing is not just writing something that will be read by the eyes but it will also be read for the ears. You have to make sure that the structure of your sentences are made for speaking and that when you would actually read it out loud, you would definitely feel comfortable about reading it.
We hope that you can now easily write a speech that is made for speaking with the help of the examples and tips of speech writing that we have prepared for you in this article. You may also be interested in Extemporaneous Speech Examples in PDF.