What Is a Keynote Speech?
A keynote speech is a kind of speech that has a main underlying theme. The keynote speech is generally used in gathering such as a political and industrial convention. On the other hand, the keynote speech also has a purpose to motivate and inspire the audience just like a persuasive speech.
The Anatomy of a Keynote Speech
- Prepare your keynote speech ahead of time.
- Deliver it to a small audience, get feedback and use it to a larger audience.
- Learn from the keynote speech of other great speakers.
- Select your topic carefully.
- Convince, engage, and make the audience aware of what you are saying.
- Ask for feedback from your audience.
How to Create and Deliver an Effective Keynote Speech?
- Use stories. Since the keynote speech is all about giving a motivation speech, what better way to do that than to use stories, true or fictional to inspire the audience and gives a good example of the topics of the speech.
- Add humor. Adding funny events or moments from your experience or from other experience also gives value to the speech and the best way to engage the audience.
- Repeating a simple message. By repeating a simple message in your keynote speech in pdf shows that you are making your core idea more memorable.
The Keynote Speech Outline
- The introduction. The first part of your keynote introduction speech. Introduce yourself and acknowledge the audience. Tell the audience what you are going to talk about and what benefits they can get.
- The body. Also called the main point. This is the heart of your keynote speech and this is the part where you deliver your entire speech and explain your main topics and ideas.
- The conclusion. Summarize what you have just said and give something that the audience will be left thinking after your keynote conclude speech. Also, use this part to thank the organization for inviting you.
Elements of a Keynote Speech
- Engagement. How the audience is engaged in your keynote speech is one of the most important elements of this speech in word. A good speaker knows how he can engage the audience so that the audience will not feel bored and still have the interest in listening to the keynote speech.
- Insight. It’s not all about engagement, a good keynote speech also offers a valuable lesson to the audience and it needs to teach the audience something they did not know before attending.
- Organization. But, how the keynote speech is organized also matters. The keynote speech must have a structure or a speech outline that plot out the main points and effectively divide the main points into subtopics. This way, the speaker can explain and expand each topic.
- Variety. A good keynote speech does not repeat its subject or the main points, neither does give the audience a bunch of information after information. Varying its subject or topics and ensuring that this has a huge relevant to the audience will make it more successful.
- Flow. It is also best to consider the flow of the keynote speech example. A good keynote speech has a natural flow to it. it should be like a story where there is the beginning, middle, and end.