Oscar Health Pitch Deck — page 1

simple

friendly

smart

Oscar Health Pitch Deck — page 2

$

Health Insurance

is

was the worst

Oscar Health Pitch Deck — page 3

health insurance is changing (fast)

40 million individuals getting insurance

Shop for insurance like everything else

Insurers can’t say no!

Oscar Health Pitch Deck — page 4

customer is the consumer

Focus on branding, technology, customer service

Tech tools that guide members to care

Make it simple

Oscar Health Pitch Deck — page 5

what makes us simple?

4 key ingredients

Oscar Health Pitch Deck — page 6

1. simple because our visual design

Friendly and approachable

Clear and limited calls to action

Hide details until needed

Oscar Health Pitch Deck — page 7

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Oscar Health Pitch Deck — page 15

2. simple because we get complexity

Backgrounds as analysts and data scientists

In-house insurance experts

Focus on primary use cases

Oscar Health Pitch Deck — page 16

Oscar Health Pitch Deck — page 17

Oscar Health Pitch Deck — page 18

Oscar Health Pitch Deck — page 19

3. simple because we’re data smart

Search instead of menus

Natural language instead of medical terminology

Turn oﬄine experiences into online ones

Oscar Health Pitch Deck — page 20

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(555) 867-5309

Oscar Health Pitch Deck — page 25

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(555) 867-5309

Oscar Health Pitch Deck — page 26

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Oscar Health Pitch Deck — page 27

4. simple because we are focused

Learn to say no

Cut functionality along the way

Design for what you have

Oscar Health Pitch Deck — page 28

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Oscar Health Pitch Deck — page 30

anatomy of simple

1. Limit actions and details until needed

2. Reduce complexity by understanding it

3. Put data to work instead of users

4. Stay focused

Oscar Health Pitch Deck — page 31

importance of design

Helped build the company

Crucial to customer growth and engagement

Keeps pace with our thinking rather than our doing

Oscar Health Pitch Deck — page 32

what’s next?

Simpler than your cell phone plan

Smarter member engagement

Integration into doctor oﬃces

Oscar Health Pitch Deck — page 33

thanks

albert isaksson

andrew borovsky

bryan young

dawn williamson

fredrik nylander

herman carlsson

john loser

mario schlosser

robert lindgren

robin davey

sara wajnberg

!

eddie@hioscar.com

Oscar Health Pitch Deck

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