Elena
Vasquez
B R AN D
MAN AG E R
San
Francisco
,
CA
·
(415) 555-0132
·
elena
@
elenavasquez
.
com
·
linkedin
.
com
/
in
/
elena
-
vasquez
P RO FILE
Brand
manager
with
7+
years
of
experience
building
and
scaling
consumer
brands
across
beauty
,
wellness
,
and
lifestyle
categories
.
Led
the
relaunch
of
a
heritage
skincare
line
,
lifting
brand
awareness
by
34%
and
repeat
purchase
rate
by
22%
within
two
quarters
.
Strengths
sit
at
the
intersection
of
strategy
and
storytelling
—
positioning
,
consumer
insight
,
integrated
campaign
development
,
and
cross
-
functional
leadership
across
product
,
creative
,
and
retail
partners
.
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