I
’
d
love
to
walk
you
through
my
background
.
I
’
m
a
product
marketing
manager
with
six
years
of
experience
across
B
2
B
SaaS
,
currently
leading
the
demand
generation
team
at
Brightpath
Analytics
,
where
I
own
a
$
2.4
M
pipeline
and
manage
a
team
of
three
—
my
focus
is
turning
product
insights
into
revenue
-
facing
campaigns
that
actually
convert
.
Before
that
,
I
spent
four
years
at
Stride
Health
in
lifecycle
marketing
,
where
I
helped
lift
new
-
user
activation
from
18%
to
34%
by
rebuilding
the
onboarding
email
flow
and
running
a
structured
win
-
back
program
;
that
experience
taught
me
to
measure
everything
and
let
the
data
point
the
way
.
What
genuinely
drives
me
is
that
intersection
of
customer
insight
and
measurable
growth
—
the
moment
a
small
strategic
change
produces
a
visible
shift
in
the
numbers
is
what
keeps
me
energized
.
I
also
pride
myself
on
being
deeply
collaborative
:
I
sit
with
sales
every
week
on
forecast
calls
and
with
product
monthly
on
roadmap
reviews
,
so
the
campaigns
I
ship
are
always
grounded
in
what
reps
actually
hear
from
prospects
.
The
reason
I
was
drawn
to
this
role
is
that
it
sits
exactly
at
that
same
intersection
of
strategy
,
story
,
and
data
,
and
I
’
m
excited
by
the
chance
to
bring
the
same
focus
and
energy
to
your
team
.
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