Although radio and television networks have always been our primary source of breaking news and entertainment, we’re quickly turning into a generation that relies on social media to find out the latest happenings in the modern world. Because of this, many brands see this as an opportunity to connect with their audience and establish their name in the online community. To do so, various visual elements are applied to their social media profiles and advertisements.
Snapchat is a popular social platform that allows users to share parts of their day with some of their closest friends and family members. With a single snap, you can play around with witty captions and fun effects to entertain your followers. So if you have your birthday coming up and want to use something to commemorate your special day, consider using a birthday geofilter that guests can use for their snaps. It’s a cool way to celebrate your big day in the techiest means possible.
Now that we live in an era of technological advancement, many commercial companies and nonprofit organizations have discovered new ways to get their message across to the general public. One of the most favored channels for such includes the photo and video-sharing social networking service, Instagram. The impact of Instagram marketing has helped draw worldwide attention to different social issues affecting today’s society. Instagram ads that feature charity work and calls-to-action has inspired many individuals to participate in various campaigns in an attempt to make a difference in the community.
Coffee shops have been a popular social venue long before Central Perk became the home of television’s dynamic quintet. But with the number of coffee shops located around the city, standing above the competition isn’t as easy as it seems. In addition to using promotional flyers and chalkboard menus to drive foot traffic to your business, employing an Instagram campaign is one of the best ways to market your goods and services to a prospective audience. A good Instagram ad should be enough to engage customers with exciting deals and fresh new offers.
It’s amazing how technology has managed to revolutionalize our daily activities so rapidly in the past decade. These days, consumers can easily purchase an item from the Internet through various online shopping networks. However, opening up a shop in the middle of the city is pretty different from starting a business online. Rather than attracting passersby to your store, customers can only find out about your brand through your social media marketing efforts. For a home shopping Instagram ad to can gain conversions, it’s important to design an ad that’s even worth a viewer’s time and attention.
Users can easily skip an ad they don’t want to see, but it’s too expensive for advertisers to invest in an ad that users don’t have the liberty to close. As a result, you might have noticed how a lot of brands have begun using Snapchat as a platform for advertising. Party geofilters, for instance, are widely used for wedding receptions, public conventions, movie premieres, business conferences, and red carpet events. This has allowed advertisers to promote their brand so subtly most users don’t even realize it’s an ad.
Maintaining a good image for your business in the online world can be quite tricky. Consistency is key when it comes to promoting your brand across different platforms; thus, you might want to use the template provided for your Facebook and Twitter cover page. Using a pre-formatted template that you can easily customize will you save the time and effort to focus on other marketing essentials during the busiest time of the year. A simple Christmas cover page is sure to catch the attention of your profile visitors and keep them engaged.
If you’re into spontaneous adventures and documenting every single moment of your journey, here’s a YouTube channel cover specially designed for the travel vlogger in you. In the past decade, many individuals have gained fame and fortune thanks to the likes of YouTube. To increase your number of views and encourage people to click on that Follow button, designing a captivating cover for your profile is extremely important. Simply customize the layout of the template to complement the aesthetics of your YouTube profile and you’re good to go.
YouTube is home to a diverse community of bloggers who cover a wide range of interests to attract and entertain a targeted audience. Unknown to some, the gaming side of YouTube is one of the biggest markets to ever exist in the network, as some of the most-followed accounts belong to gamers like Pewdiepie, ElRubiusOMG, and Fernanfloo. To keep up with this fast-paced and competitive industry, you need to make sure your profile is even worth visiting. The visual aspect of your YouTube channel can quickly influence the number of clicks generated in a day. Thus, it’s important to have an eye-catching cover to help boost your subscriber list and promote your page.
Shown above is an example of a Twitter cover used by the popular multinational photography and imaging company, Fujifilm. Being able to post and interact with messages has allowed the brand to get in touch with the needs and concerns of their consumer market. While the cover photo might seem simple, it successfully depicts the elegance and sophistication of the brand’s identity.
Impressing your customers with an eye-catching Instagram post proves to be a challenge to any marketing team. As seen above, Nike has successfully conquered this obstacle through a simple yet attractive image that captures the best angles of their product. Showcasing your goods and services through an Instagram ad is bound to pique the interest of your online prospects and generate better sales for your business. It’s not an easy game to win, but your creative skills and strategic mind-set will help you start off on the right foot.