13+ Vintage Label Design & Examples – PSD, AI

Vintage is a concept that is still patronized until today. It actually comes in many forms. We have vintage clothes characterized by a full swing skirt, a tight pencil skirt, or a full skirted dress; different types of necklines; wrap tops and halter tops; shirtwaist dresses or circle skirts; gingham skirts and capri pants; and even vintage concert T-shirts. We also have vintage jewelry: necklaces, brooches, bracelets, earrings, a few headpieces, and rings. We have vintage wine as well, which is basically wine made out of grapes that have been grown and harvested on the same year. You may also see label designs.

Vintage is also a recurring design and theme for many businesses, establishments, invitations, cards, and, as the central topic of this article, labels. The reason why many people still indulge in this type of design is because it adds a certain classic aura to any piece. Mason jars, cans, stationery and envelopes, wallpapers, almost anything can look more glamorous when touched up with a vintage design. The sense of history and time-honored regard that can be perceived in a vintage design definitely adds up to its magic. You may also see RSVP labels.

Collection of Vintage Labels

Vintage Labels in PSD

Vintage Canister Labels Example

What Is Vintage, Antique, and Retro?

A lot of people confuse these three as one and the same thing. Although they have similarities, they are, in fact, not synonymous. For example, all three can refer to things that are or look old. But, aside from that, each one is actually significantly different from the other.You may also see address labels.

1. Vintage

Vintage, which people usually associate with clothing, refers to anything twenty years or older. These items can be found in antique shops, charity shops, and specialized vintage shops. The main aim of vintage-designed elements is to accurately represent an era. In comparison to today’s mind-set, which is solely focused on clothing brand names and unorthodox fashion, vintage style portrays a deeper need that lies in being reconnected to a bygone time. For example, you are looking to buy a vintage dress from the 1950s. Instead of being picky about the brand, you, instead, will inspect the item if it has passed the standards of an authentic 1950’s ensemble. You may also see thank-you labels.

2. Antique

Antique collecting is a prominent activity that is practiced by many. Some people collect vintage objects because of the sheer aesthetic beauty that these items possess, others gather because they have greater tendencies of being attracted to unique and interesting objects that are no longer being made, and there are also those who amass antiques because of their financial value that is growing every year. Like vintage, antiques can also be acquired through a lot of different means. The most common is, of course, visiting local dealers. However, if you want to truly get a take on the different levels and the variety of antique classes, there are antique fairs that you can visit such as the Newark International Antiques and Collectors Fair in England and the Madison-Bouckville Antiques Festival in New York. You may also see graduation labels.

3. Retro

Whereas vintage is more reminiscent of the antiquated years by indulging in the styles that the people of that time favored, retro is more of trying to bring wistfulness for a generation that we have never been a part of. However, while vintage is a classic take back with authenticity as a major value, retro focuses more on imitations. Which means that all the products that look exactly like the things from the past are just that: lookalikes. They are in no way original, or expensive, or valuable. But that does not directly imply that these things are not attractive or stylish. But, while antiques and vintages have high monetary value and are good financial investments, retro are simply decorations with no real worth. Nevertheless, if you place a retro object in a room full of antique and vintage objects, no one would suspect that it does not belong in the group. You may also see save-the-date labels.

Vintage Artisan Label Bundle Example

Vintage Victorian Labels Example

Vintage Beer Label Set

What Are Labels and Why Are They Important?

A label is a piece of paper, usually in a variety of shapes, that is attached to a product or an item to provide information about it. These come in many forms and in different materials depending on the temperature and storing condition that the specific products need.

Labels give your product or business a visually engaging design that can make the difference in attracting more customers and standing apart from all of your competitors. And, just like logos, your labels represent your business’s identity. It can be a short yet permanent image that people can connect to your brand. You may also see shipping labels.

Labels also reflect what’s unique about your product. It often includes a recognizable illustration of your choice, depending on what your products necessitates, a label design, colors unique to your business, and, of course, a smart and catchy product name. For example, you’re selling an umbrella. You can’t just directly state that you’re selling an umbrella. You have to create a tagline of some sort that can attract and amuse the audience. For other kinds of labels that you might be interested in, you can check out wine labels.

Basically, your label should have an overall wow effect without forgetting any of the relevant information that it should hold. Most importantly, your label should reach out to your audience and should successfully express a message to your targeted crowd. Also take a look at return address labels.

Original Vintage University Label Example

Textured Vintage Labels

Country Landscape Vintage Label Example

Tips in Designing Labels

1. Create a unique look for your label.

Of course, if you are going to take the time to create something, why not make it interestingly unusual? It is important to remember that your product label is a representation of your business, which means that it will always reflect your business. To create a good impression for your brand, make quality labels. Incorporate important elements such as fonts, colors, and design to create a general atmosphere and mood for your label.

2. Design your label yourself.

This way, you can save both time and money. For startups or small batches of labels, it is best to do all the work yourself to avoid outsourcing costs. There are a lot of editable templates online (a few of beautiful vintage designs are even attached in this article) and a lot of graphic editing websites can help you design your own label for free. When you’ve finished designing one, you can print from your home or your office. You may also see bottle labels.

3. Tell a story.

The most effective labels are those that can make the consumers feel something through a brief story that the label portrays. For example, instead of just saying “Scented Candles” on your product, why not state “Rose Garden-Scented Candles.” This way, your buyers can picture an entire garden full of roses in perfect bloom. They will remember how aromatic the scent of a garden is which can lead them into wanting to buy your product just so they can get to smell it again.

4. Include information.

Of course, you can’t focus too much on the design. Labels are still, first and foremost, used to give information. Aside from the product’s name, you should also include the product’s net weight (in grams if the product is solid, and in milliliters if the product is liquid), the contact information of the manufacturer such as the physical address and name, and the ingredients of the product. However, these details vary between products, so consider your brand and identify the information that should and should not be included.

5. Consider the size and the shape.

The size of the label usually depends on the size of the product on which the label would be attached. Some manufacturers choose to use front and back labels but this is not always the most cost effective way. If you need  a lot of space for your label, you can design one that wraps around the entire surface of your products. The shape, on the other hand, can be as crazy and as creative as you want it to be. After all, this is one of the bigger detail that can help attract people to your product. And to give your product an aesthetic boost, check out some sophisticated packaging designs.

6. Barcode.

Barcodes are the machine-readable lines on a white surface that, when scanned, can give information about a product. These have become increasingly popular because they can make selling a product easier in any store. Depending on your product, this detail may be required. You may also see drink coupons.

7. Label material.

Each label is ideally made of different materials depending on their storage needs, as aforementioned. Usually the first or the last step (there is no in-between) in designing a label is choosing the appropriate material. Here are a few types you can consider:

Handmade Vintage Label Example

American Vintage Labels Examples


Vintage Label Set

8. Metalized, clear, or white polyester.

This material has a mirror-like crystal sheen that, from afar, can make it look like stainless steel. These have two types: the matte finish and the glossy finish. A good thing about this material is that it can be used both for indoor and outdoor products such as on pipes. It can withstand harsh weather conditions which makes it perfect for products like air-conditioning units or even carpentry tools.

9. Industrial vinyls.

This material, on the other hand, is the superstar for outdoor materials. These are UV fade, water, and chemical resistant. Plus, it is characterized by a certain degree of elasticity which makes it perfect for sharp or curved surfaces.

10. Tamper proof.

This is a material perfect for products with labels that should not be removed such as products with warranty, food containers, pharmaceutical items, and law enforcement labels. This material will leave a proof or sign if tampered.You may also see wine menus.

11. Fluorescent paper.

This material is characterized by a bright, glossy look and often comes in bright colors (red, orange, pink, green) coated with synthetic materials. Because of their loud colors and shiny surface, this material is easily noticeable, which makes it perfect for safety labels or warning signs.


If you want to make a statement, a bold declaration that will surely be remembered by everyone, go for a design that not everyone has the courage to embrace. Although vintage is a concept that is decidedly common, not many people are going for this look anymore. In a modernized society with minimalist taste, vintage designs are already considered an attempt for uniqueness. If this is the message that you want your brand to express, then this is the design for you. You may also see bridal shower labels.

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