Business Letterhead
Although sending emails and memo writing have become a common practice in the modern world, letter writing continues to be one of the most popular methods of communication in terms of sharing valuable information between two or more parties. The gradual growth of commerce and industry has also increased the usefulness and importance of letter writing in the field of business, therefore raising the need for writing good quality business letters.
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What Is a Business Letterhead?
A letterhead is a heading that is typically located right at the top area of the paper or stationery being used. This is usually composed of the business’s name, its address, contact details, along with its business logo or corporate letter design. A letterhead can also leave a huge impression toward its recipients, as it often represents the level of professionalism held by its sender.
How to Design a Business Letterhead
Creating a professional letterhead can make a massive difference in how your business is perceived by prospects. While they might look quite simple to create, designing one can be tricky to say the least. Many business owners look for competent designers to create a letterhead for them, but if this goes beyond your budget, then you can opt to create one yourself.
Step 1: Choose the Right Design
Choose the right design for your letterhead. The design must not be too overwhelming that it distracts the whole purpose of making the letterhead. This includes your company name, modern logo, contact details, and other relevant information that recipients might require from you. If you are not sure what design to choose from, you can also check abstract logo designs for more.
Step 2: Printing Out the Chosen Design
If you applied colors to your letterhead, then you might want to go for neutral-colored papers. White, cream, beige, and gray papers are a lot easier to work with, especially when dealing with a fully-colored letterhead design. Take a look at other examples of this in event management logo designs.
Step 3: Make the Proper Layout
The letterhead of an amusement park should be entirely different from that of a law firm. Serif types are ideal for a formal look, while sans serif types are more fitting for a casual setting. Choosing an appropriate letterhead is crucial in formal letter writing, as this can greatly influence an individual’s perception toward your business.
Step 4: Paper and Ink Colors
While a black and white combination is the safest route to follow, there’s no harm in using colors to stand out. However, it’s important to use colors cautiously. Use a color chart to be sure that the shades you picked out are pleasing to the eyes. Keep in mind that the shades you have picked out may alter during the printing process due to the ink or paper being used, so be sure to have these factors cleared before you begin processing your professional letters.
FAQs
Why is a letterhead so important?
For the most part, a corporate letterhead adds a professional touch to your letter by making it seem like a formal document rather than a personal letter that may be composed by just about anyone. This helps an organization or corporate entity personalize interactions made with clients and prospects through a creative yet informative addition to the letter.
What are the parts of a letterhead?
The best letterheads are usually the most structured, containing many blank spaces with no signs of clutter. Similar to an ID Card, an average business letterhead must consist of the following parts: company name, business logo, address, contact name, phone number, fax number, and email address.
Why do you need to follow a specific layout?
Apart from the basic elements of a letterhead, it’s also important to take note of how the layout is structured. For instance, the company name must be the largest type used, while the text elements should be sized from 9–12pts. Anything smaller than the said range might not be legible enough for people to read.
The parts of the letterhead may also vary depending on the nature of the business being run, along with a few legal policies that must be complied with. Aside with these components, a selling point or statement in word about your business may also be placed beneath your company name.
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