SMART
Communication
Goals
Specific
:
Increase
internal
team
engagement
with
company
-
wide
updates
by
ensuring
all
major
announcements
are
delivered
through
the
company
intranet
'
s
"
News
&
Announcements
"
section
,
with
a
clear
call
-
to
-
action
for
feedback
.
Measurable
:
Improve
customer
satisfaction
scores
related
to
communication
response
times
by
reducing
the
average
initial
response
time
for
support
inquiries
received
via
email
and
the
web
form
from
24
hours
to
8
business
hours
within
Q
3.
Achievable
:
Enhance
cross
-
departmental
collaboration
on
project
milestones
by
implementing
a
bi
-
weekly
"
Project
Sync
"
meeting
for
all
core
teams
,
ensuring
a
90%
attendance
rate
from
assigned
project
leads
.
Relevant
:
Ensure
consistent
brand
messaging
across
all
external
communications
by
conducting
a
quarterly
brand
voice
audit
of
all
marketing
collateral
,
website
copy
,
and
social
media
posts
,
identifying
and
rectifying
any
inconsistencies
.
Time
-
bound
:
Launch
a
new
employee
onboarding
communication
program
,
including
a
welcome
packet
and
a
dedicated
onboarding
checklist
,
by
the
end
of
the
next
fiscal
year
(
July
1
st
, 2025),
targeting
a
15%
reduction
in
onboarding
time
for
new
hires
.
Specific
:
Boost
employee
understanding
of
strategic
company
objectives
by
distributing
a
monthly
"
Strategy
Snapshot
"
newsletter
,
achieving
an
average
open
rate
of
70%
and
a
click
-
through
rate
of
25%
on
key
objective
links
.
Measurable
:
Reduce
the
number
of
recurring
client
complaints
related
to
project
scope
clarity
by
implementing
a
mandatory
project
kickoff
meeting
with
documented
outcomes
and
client
sign
-
off
,
aiming
for
a
30%
decrease
in
scope
-
related
issues
within
six
months
.
Achievable
:
Foster
a
more
open
feedback
culture
by
establishing
a
"
suggestion
box
"
channel
on
the
internal
communication
platform
,
aiming
to
receive
at
least
10
distinct
suggestions
or
feedback
items
per
month
from
employees
.
Relevant
:
Ensure
all
customer
-
facing
teams
are
proficient
in
communicating
new
product
features
by
completing
a
mandatory
training
session
and
passing
a
1 / 2
comprehension
quiz
for
each
major
product
release
,
with
100%
completion
for
all
customer
-
facing
staff
.
Time
-
bound
:
Develop
and
publish
a
comprehensive
company
-
wide
crisis
communication
plan
by
the
end
of
Q
4 2024,
ensuring
all
executive
leadership
teams
have
reviewed
and
approved
the
final
document
.
SMART
Communication
Goals
List
|
Generated
for
clarity
and
action
2 / 2
