Image Source:
Statista
4. Originality
Another one of its strengths is that Netflix has been producing original content
with the highest quality over the years. Some of its shows, like Tiger King,
Stranger Things, Money Heist, Narcos, Mindhunter, and Orange Is the New
Black, became so popular that its subscriber count kept increasing.
Some of the latest hits that continue to strengthen its library and attract
subscribers include The Umbrella Academy, Virgin River, The Witcher, and
Outer Banks.
5. Adaptability
Netflix adapted to various technologies instantly by providing streaming on all
internet-connected devices like personal computers, iPads, mobile devices,
and televisions.
Due to this, their business grew immensely over the years. The convenience
of watching content on any device has been the catalyst behind the
cord-cutting
menace that has seen many people shun pay TV services in
favor of streaming services.
The growing popularity of Netflix and other streaming services is why
80
million cord-cutting
households will be in the US by 2026.
Estimates
suggest that in the U.S., cable and satellite television providers have seen a
reduction of 20 million in their subscriber count.
6. Customer Centric Service
For a long time, customers were looking for an offline option to watch Netflix
content in case of travel (plane, subway) or a bad internet connection. As a
result, Netflix introduced a
download now (offline) feature
for customers to
watch their favorite shows on the go.