10+ Event Marketing Plan Examples & Templates [Download Now]


Business firms create plans in order to ensure that the goals set by the organization are achieved without a hitch. A marketing plan usually helps in ensuring that the product is being promoted both effectively and efficiently by a firm while also ensuring customer satisfaction and good public relations.

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An event marketing plan helps the event organizers to come up with a plan that will help in achieving the goals set to them by their customer, while also ensuring that the people who attend the event have a good time as well. To create a successful event it is very important that the goals of both the people who attended the event and the client are fulfilled. Below are 10+ event marketing plans and examples for your reference:

Event Marketing Plan Examples & Templates

1. Event Marketing Plan Template

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  • Word
  • Pages

Size: A4 & US

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This is a very good example of event marketing plan template. Whenever we try to organize an event we need to create a marketing plan to make the event successful. This is a sample template that can be used by an event organizing firm to create a proper marketing plan. This template can be used to suggest all the strategies and the ways to attract the audience to the organizing client company by the event management firm.

2. Event Marketing Plan in PDF

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  • PDF

Size: 127 KB

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This template is a very good example of an event marketing plan. Planning an event critical task. It is very much required to create a marketing plan to take the event to the required success. This template helps to do it, by noting down the objectives an also summarizing the 5 w’s of the event. This template can be downloaded by an event organizer to note down the important points.

3. Writing an Event Marketing Plan

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  • PDF

Size: 409 KB

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The template is a ‘Writing an event marketing plan guide’ that can be used as a reference by event organizers while constructing a marketing plan for an event. It consists of ways in which the event organizer can come up a budget for marketing the event, how they can propagate about the event through various online as well as offline mediums and how they can fix a venue where the event is to be conducted in.

4. Event Marketing Plan & Ideas

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  • PDF

Size: 61 KB

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This template is an event marketing plans and ideas template used to formulate a marketing plan. The template comprises of ways to attract target audience for attending the event, how to come up with a marketing plan and what strategy that marketing plan should be based on. It also consists of some budget-friendly marketing ideas that an event organizer can come up with to curtail the cost of the event.

5. Events Marketing Plan Overview

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  • PDF

Size: 62 KB

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The template is an event marketing plan overview used by an event organizer to obtain a brief overview of the marketing plan constructed. It consists of details about the websites, locations and social media sites the event is being marketed in. Each medium of marketing used to propagate the event has been talked about in details in the plan so as to ensure the goal set by the host is fulfilled.

6. Events Marketing Plan Guidance

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  • PDF

Size: 146 KB

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The template is an event marketing plan guidance used to set up a strategic event marketing plan for any event. It starts with a proper overview and why the event is being conducted and how it will be conducted. It also talks about the marketing objectives set up for the event and how the plan is to be constructed to achieve them. A budget for the marketing plan should also be set up to ensure that the cost does not cross any bounds.

7. Event Marketing Plan in Word

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  • DOC

Size: 156 KB

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This template is a good example of the event marketing plan. This is a sample plan that is being used by Simpson University to plan their event’s marketing strategy. It provides information about the summary of the event and the idea of the event to understand the reason why the event is being conducted. To make an event a success it is very much required to convey the goals of the event. This template can be used by a university to understand marketing plans for the various events that they conduct from time to time.

8. Special Event Marketing Plan

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  • PDF

Size: 462 KB

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This is a special event marketing plan templates used to construct marketing plans for specific events. The template consists of an executive summary detailing the occurrences of the event as well as a list of objectives that the event organizer wishes to fulfill. It also provides details about the theme of the event and location where it is to be held which also helps determine the target audience for the event.

9. Non-Profit Event Marketing Plan

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  • PDF

Size: 1013 KB

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The template is a nonprofit event marketing plan used to create plans for any event conducted by a nonprofit organization. It is a template which consists of a theoretical view as to the reasons behind the event being conducted, the mediums through which the event should be propagated to attract certain kind of audience who are willing to invest their time and money into the event.

10. Event Marketing Plan Template

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  • PDF

Size: 1.94 MB

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The above sample template is a detailed primer on how to design a well-constructed event marketing plan. It has all the guidelines and instructions that one can need to be successful in that endeavor. It can be used by any event management firm for ensuring a successful event.

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