12+ Marketing Policy Examples & Templates


With the increase in the number of industries in the market, it is required for the organizations to know and attract maximum customers and investors for the growth of the company. We can use the process of marketing to increase the reach of the company so that it can be recognized easily. Marketing is a very broad function and also one of the most important aspects of the company. If marketing is done in a planned and effective way, it can increase the profit of the company by a large margin. It is required to make good marketing policies so that the process can be implemented in an effective and efficient way to promote the growth of an organization.

Here are the 12+ marketing policy examples and templates.

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Marketing Policy Examples & Templates

1. Restaurant Marketing Policy Template

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  • Google Docs
  • Word
  • Pages

Size: A4 & US

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This template is an example of a restaurant marketing policy. Restaurants have to deal with a lot of competitors. There is a major requirement for restaurants to prepare an effective marketing plan. This template shows how to prepare a marketing plan that also includes the aim and vision of the restaurant.

2. Marketing Policy & Procedures

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  • PDF

Size: 293 KB

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This template is an example of college marketing policy and procedures. It can also be used as a document of information to be provided to the people who are hired as the head of marketing in the school. The marketing department of a school has to ensure that new students try to get admission in more numbers than ever before at the school for new session, so policy in that respect is very important for them. Our Marketing Strategy Plan Examples can offer help in this regards too.

3. Group Marketing Policy

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  • PDF

Size: 75 KB

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This template gives an example of a group marketing policy of a major conglomerate i.e. group of companies. This template is a sample marketing policy of the Frazer group. It provides information about the principles used for marketing communications by them and also provides different policies for children who are below the age of 18.

4. College Marketing Policy

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  • PDF

Size: 153 KB

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This template is an example of college marketing policy. This template gives information about the marketing policy adopted by a college and also gives the aim and the objectives of the college that they want to achieve through this. This template can be used by any school or college to understand the marketing policy of an educational institution easily.

5. Search Engine Marketing Policy

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  • PDF

Size: 28 KB

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This template is an example of a search engine marketing policy. Online marketing is an emerging way to increase sales. This template shows the names of the policies and a list of prohibited keywords that are required to be added as negative match when searched for to  boost ethical online marketing. This template can be used by those who want to understand how online marketing works. For more on this please visit our Marketing Strategy Business Plan Examples.

6. International Marketing Policy

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  • PDF

Size: 383 KB

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This template is an example of international marketing policy.  This is a sample template of a college which wishes to seek international attention from the market in terms of enrolling more number of foreign students. It shows the purpose of the marketing done by the college and the responsibilities. This template can helpful for the colleges that want to seek international attention.

7. Real Estate Marketing Policy

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  • PDF

Size: 154 KB

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This template is an example of real estate marketing policy. Real estate companies have to deal with a large number of properties and it’s their responsibility to broker a deal between the customer and the seller. Marketing is very much required for a real estate company as it helps to create goodwill for the company, so it is essential they put in place a policy to that effect.

8. Self Marketing Policy Example

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  • PDF

Size: 214 KB

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This template is an example of a self-marketing policy. This template gives information about policy and the implications of the policy. It also explains the 4 w’s of the policy i.e. what is a policy? Who does the policy apply to? When does the policy apply? Where does the policy apply? This template is for the benefit of chicken farmers and overall can be used by all farmers as well.

9. Campus Marketing Policy

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  • PDF

Size: 840 KB

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This template is an example of a campus marketing policy. This template is a sample of a college marketing policy whose aim is to conduct an inclusive marketing and advertisement program that covers all aspects of the university so that the existing growth opportunities can be identified. This template can be used by any university to understand the campus marketing policy.

10. Reseller Marketing Policy

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  • PDF

Size: 90 KB

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This template is an example of a reseller marketing policy. This template gives all the information that a reseller can use to understand the market so that profit can be maximized by them with the help of the parent company’s brand and infrastructural support. It shows how a reseller can sell their product using the internet, and also gives the warranty policy of the product.

11. Integrated Communications and Marketing Policy

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  • PDF

Size: 192 KB

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This template is an example of an integrated communications and marketing policy of a university. This template explains ways of how to increase communications within the various channels of marketing currently in place for the overall brand improvement of the university. It includes the effective date and the definitions of the important terms.

12. Energy Marketing Oversight Policy

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  • PDF

Size: 154 KB

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This is an example of an energy marketing oversight policy. This template is for the marketing policy guidelines of a Joint Venture of two departments of a local area for the formation of an Energy Company to utilize the hydropower produced by the area. It gives information about the scope of the company and also talks about the strategies that the company needs to follow. Final reviews can be written to give a glimpse of the overall policy.

13. Marketing and Advertising Policy and Procedure

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  • PDF

Size: 266 KB

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This template is a sample of marketing policy and procedure. It provides different ways of advertising and how those techniques are effective and can lead to the growth of an organization. Marketing Policy Template and Examples may also offer valuable help.

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