If there’s a word spectrum, “death” would be among those at the negative end with all the grim and dark shades. It’s never easy to lose someone to the void for eternity. The idea of not seeing a certain person close to your heart ever again sends most people into a state of denial, even after that person does cross the border to the other side. This is why funeral services, while they seem unacceptable, are among the most important occasions of someone’s life. To make the event even more special, pair it with a beautiful funeral trifold brochure. Not only does it contain the occasion’s highlights to guide every guest, but it can also serve as a keepsake the deceased’s family and friends can keep forever.
A funeral brochure, also referred to as a funeral program or funeral pamphlet, is a printed material that contains the funeral service event flow and the obituary summarizing the deceased’s life story and milestones.
Some people prefer to make no fuss during their death and would remind their loved ones not to have a funeral service. However, Legacy.com states that funeral services are necessary because they mean a ton to those who are left behind and grieving with loss. It’s the perfect occasion to wail and to express your deep-seated sadness with people who feel the same. You’ll get the support you need while also supporting other people. This gives you the opportunity to say your last goodbyes—by honoring and celebrating the departed’s lifetime on earth.
A funeral brochure, unlike marketing brochures, has its distinct style and components. If you want to make an excellent funeral brochure design for the occasion, refer to the following guidelines:
You know that a funeral brochure should contain details about the memorial service, but what is its specific content? There are a lot that can go on your brochure’s layout, but among the main parts is the flow of the memorial program and the obituary. Gather details on the program flow and make a list of the succeeding events. This part of your memorial brochure varies according to your religious and cultural practices, so be sure to consult people who know how it’s done. As for your obituary, you might be tempted to make it long as it talks about the deceased’s life and breakthroughs, but try to keep your word count at a minimum.
Once you have figured out your content, you can now move on to your brochure’s design theme. Doing this before proceeding to the actual designing process helps you realize how you want your output to appear. This gives you initial graphic design ideas that you can just apply to your layout when you begin the process on a software.
You can choose to make an elegant brochure with floral ornaments or a minimalist brochure with a monochromatic background and thin borders. If your funeral service has a theme, your event brochure should reflect its design, so it perfectly fits the occasion. Also, if you’re making other printed material variety such as funeral flyers, it should follow the same theme for consistency.
Any brochure is a graphic design layout, so you don’t have to stick to overly formal typefaces. Depending on your established theme, you can use single stroke font styles such as Noir, Helvetica, and Futura for a modern brochure look. If you want to keep it classic or vintage, you can grace a memorial brochure’s cover with calligraphic fonts.
Nothing beats a photo in making your brochure more attractive. And because a funeral brochure might serve as the guests’ keepsake, adding pictures of the deceased depicting his/her best moments with loved ones is something that your family and friends would love to see on your tri-fold brochure. However, you must abide by the only condition there is when it comes to using photos on printed materials: it should be of high quality. Even if you have the best content and an exceptional graphic layout, a bad picture would immediately diminish its quality score.
A typical funeral program flow or the order of service consists of the following:
While there are multiple things that you can write for a deceased’s funeral program obituary, here are some general items that you may include:
Funeral cards or memorial cards are considered as memorial keepsakes that contain verses, the deceased’s name, and photos.
Funeral programs may be the last thing you want to be in right now, but just like any of the world’s realities, it’s inevitable. While you can’t do anything to reverse such an unfortunate incident, you can make the most out of it by having wonderfully made funeral brochures. Follow the guidelines above for the best results or make the burden lighter by downloading a copy from any of our funeral brochure templates.