Hosting a raffle for your nonprofit’s upcoming fundraiser? Don’t forget the raffle tickets! These tickets are an essential part of the program. Without it, it’s impossible to track the number of people who purchased your tickets and who your winners will be during the grand draw.
Thanks to the development of today’s technology, the plain old raffle tickets the were once so popular have now become a thing of the past. These days, it’s much easier to produce vibrant, custom-made raffle tickets for your charity function without breaking the bank.
To put it together, the raffle ticket must consist of the following components:
Image: One way to create a raffle ticket that’s worth remembering is to use a quality image that relates to the theme of your event. Stock photos are an easy answer for this, but you could always create your own graphics for a more distinctive approach. This can be used as the centerpiece of your layout to attract attention and engage an audience.
Text: It’s obvious your event name should be included as the main text of the ticket, but many designers like to use catchy quotes and company taglines to keep the purpose of the raffle front and center as well. A better understanding regarding the proper use of typography will be your greatest weapon for this.
Serial No.: If the first two items add to the visual appearance of the ticket, this element is the substance that makes your ticket functional. It’s nearly impossible to host a successful raffle without the numbers. Otherwise, you might find it hard to track these tickets and manage the raffle event effectively.
Line: This won’t make much sense at first, but when you think about it, leaving a spot where people can write on the ticket can be very useful, especially when personal signatures are involved. Most raffle tickets with stubs also require participants to write down their personal information in order to qualify, which is usually written along the lines provided.
Barcode: The barcode is basically the heart of a raffle ticket. This can be used to track the ticket and verify its authenticity. Most people may not understand what it’s for, but as a designer, this element is vital in managing a smooth and sound event. Since they don’t exactly contribute to the aesthetics of your ticket design, you could always play around with the barcode’s placement and size to suit your layout.
Isn’t it frustrating to have a goal but not know how to get there? Creating a raffle ticket may seem like a lot of work, but there’s always a way to speed things up and still produce a desirable output. While hiring a professional designer may be an obvious option, you could always craft the ticket on your own with the help of a few techniques.
Follow the steps below and you’ll be finished with your raffle ticket in no time.
Step 1. Select a template.
When time is of the essence and the budget is tight, professionally-made ticket templates are a wiser option. These ready-made templates are specially designed to meet industry standards in terms of quality and size. You can choose from a wide selection of templates to find one that best fits your fundraising occasion.
Step 2. Personalize your design.
Once you have selected and downloaded the template, it’s important to customize the design to suit your personal or company requirements. Perhaps there are a couple of things you could do to reinforce your brand identity. Graphical elements that may be associated with your brand are sure to gain recognition from prospects. You can also alter the placement of some elements as well as the shape of the ticket according to preference.
Step 3. Add the necessary information.
Your event information and a branded image or logo design are just a few of the key components to add. A ticket that fails to communicate vital information about the event it’s supposed to promote is basically useless. Participants would need to know when and where the event would take place, how much the ticket costs, and what you have in store for the lucky winners.
So to achieve a ticket that’s just as informative as it is appealing, make sure your message is properly communicated. Any additional details about the grand draw may be included at the back of the ticket, or in a fine print positioned at the bottom of your layout as well.
Step 4. Save with the appropriate filename.
Don’t forget to save a copy of your ticket with the right filename. It’s even better to keep saving your file as you go along each step to avoid losing any developments made, just in case the application crashes or shuts down unexpectedly. If the design should have the approval of your manager or client before you can proceed to printing, you might want to create multiple versions of the proposed ticket design for them to assess. That way, you can spare yourself from choosing between a plain background or an animated background.
Simple Tips for a Good Raffle Ticket Layout
Now that we’ve gone over the basic steps to create a raffle ticket, it’s time we dig deeper into the design process itself. Listed below are a few tips for you to achieve the perfect raffle ticket layout:
Keep important details clear. Think of it as an event ticket. Tickets aren’t meant to be wordy, but they do need to deliver the necessary information in the most comprehensible way possible. Text elements must remain visible and readable at every angle. Make sure to use common language and to keep it brief and straightforward as well.
Maximize space. The size of an average ticket is usually smaller than an event flyer, which makes your work space pretty limited. Fortunately, the secret to making a good raffle ticket is to not cram everything into a single area, but to maximize this space in the smartest way. The trick is to use various graphic and text elements to draw the eyes to where you want them to go.
Use visuals to attract attention. A visually attractive ticket layout can be a bit of a challenge to accomplish. Overdoing it is a recipe for disaster, but you don’t want to play it safe, either. It’s best to take inspiration from raffle ticket examples in the market to see what works and what doesn’t.
Organize information in a proper manner. The last thing you would want to do is to place the date and time of the event at the top-left corner of the layout, only to find the event venue sitting awkwardly below the serial number. Consider positioning these details in a place where people are bound to find it. If possible, gather them in a single area to make it easier for readers to locate.
Avoid using too much color. Color can potentially make or break your design. Vibrant colors may look good from a distance, but a bad mix can sometimes be blinding. If you want to keep your design as simple as it can be, try not to go overboard with your color selection.
Types of Raffle Tickets
There are four general types of raffle tickets: the roll tickets, full-color raffle tickets, Chinese raffle tickets, and the budget-friendly raffle tickets.
The first type of raffle tickets are the most basic option, as they often come in small stubs that are sequentially numbered. The second type, however, are ideal for situation where you really want to stand out. They may be customized as needed to keep your audience engaged. As for the Chinese raffle ticket type, these tickets are specially designed to cater events that function as an auction and raffle in one. Lastly, if you’re looking for something simple and economical, single raffle tickets printed on colored paper stock are your best option.
Raffle Ticket Sizes
The standard size of a raffle ticket is 5.63″ × 1.97″, which comes with a detachable stub measuring 1.875″. As for raffle tickets that do not come with a stub, a 5.5″ × 2.125″ ticket size is commonly printed.
Raffle Ticket FAQs
Want to know more about raffle tickets? Let’s look at some of the most commonly asked question regarding these tickets:
1. How can I make a raffle ticket?
There’s no right or wrong way to make a raffle ticket, as everyone has their own special technique to begin with. But if you’re looking for the most cost-efficient approach available, a template offers you everything you may need without the effort. You can easily download a copy of the template, edit it to suit your needs, and have it printed straightaway. You can even keep the template in your computer for future use!
2. What is the purpose of a raffle ticket?
A raffle is a gambling competition that requires people to purchase tickets to be allowed to participate in the event. Although raffle tickets are numbered through an automated system before they are sold, every ticket-holder has a fair chance of winning a prize. In addition to making you eligible to join the draw, the ticket may also serve as an invitation to attend the event. It’s a simple communication tool that effectively relays information about the raffle event for attendees to refer to.
3. Why is a raffle ticket important?
Imagine how difficult it would be to host a raffle without tickets. In most circumstances, these tickets are sold to participants of an event for the organization to generate sales and raise funds. The ticket may even double as an invitation ticket and an admission ticket for attendees to surrender upon entry. All they would need to do is to sign the ticket, insert it into a drop-box, and wait for the raffle to start. This will help keep things organized to ensure a successful event.
It’s clear that a creatively designed raffle ticket can do wonders to promote your event to its intended audience. So feel free to let your imagination run wild and design the perfect complement to your raffle event through these stunning ticket designs and editable templates!