The real estate market is as lucrative today as it was a decade ago. And for someone like you who has the skills to meet, convince, and convert prospects into buyers, you do have the opportunity to work as a realtor for a real estate company. The first step is to write a cover letter. And in this article, we show you some examples of cover letters to give you an idea of what a good cover letter looks like.
Do you know that first impression matters when talking to someone you’ve never met physically? Your cover letter gives a prospective employer an impression of who you are without actually meeting you for the first time. A bad cover letter can make an employer not to even have a look at your resume. But a well-written cover letter increases your chances of having your resume looked at. And if it’s up to the standard, you’ll get a call for an interview. Go beyond your resume. Customize your cover letter. Do not highlight a skill you are missing in your cover letter. Use the letter to bring out your strengths, not your weaknesses.
Imagine if you are a hiring manager of a real estate company and you receive a cover letter with a grammatically incorrect statement. Would you give such an applicant a chance? No, you wouldn’t. So, write your cover letter using good grammar. Use full words; do not shorten words, no matter the setting of the hiring company. Good grammar is appealing and easy to read.
Your hope is to get a call for an interview. So you need to use the right format when writing this formal letter. Have your address on the top right and the hiring company’s address on the left. Do not interchange the two. Write the necessary details in short paragraphs. You should remember to use the right fonts, not too big and not too small. Use full stops and commas where necessary. Check out this example for more inspiration.
This example resume, which you can download for free, addresses the right recipient the right way. In fact, going the extra mile to address the letter to the person responsible for recruitment, it makes you stand out. It makes you different from other applicants who just write “Dear Sir/Madam”. You can use the phrase ‘Dear Sir/Madam” if you don’t know the hiring manager by name, but don’t hesitate to state their name if you are already familiar with them.
If you intend to send the cover letter to more than one real estate companies, make sure you edit the addresses accordingly. The last mistake you want to make is to send the wrong message to a potential employer.
Your cover letter may not necessarily highlight your knowledge of the hiring company. But you should make your application more about them and less about you. If possible, do research about the company and then write a line or two about the agency in your cover letter. The hiring manager will feel that you made a considerable effort to find out more about their company as well as what it does.
You should also use the right keywords when writing a cover letter. Sometimes, there are so many applications, that the hiring managers choose to scan the cover letters than reading them one by one. So you should use relevant keywords that can get a potential employer hooked on your cover letter at a first glance. Check out this template for a well-written example.
If someone asked you to explain why you want to be hired, would you be able to do that? If you can, then you should easily write a good cover letter. Your cover letter should highlight your experiences. And it should explain how you intend to be an asset to the company. This can set yourself apart from the rest of the applicants.
Your aim is not to show you are simply qualified. Your aim is to show your hiring manager that you qualify for the job. That you possess the right skills and experiences that make you fit for the real estate job. Show how much the job would mean to you. Cover your educational background and experiences and connect with the hiring manager on a personal level. Here is an example of an application letter that features an excellent pitch.
Is your real estate cover letter interesting to read? Just how good is the introduction? If anything, you don’t want to bow your reader. If your resume can raise their eyebrows, that would be great. The best way to bring this into action is to write a good introduction. Write something different from the old, normal, ‘I’m a twenty-three-year-old realtor, seeking for a position as a real estate agent as indicated on your advert’. Be unique. Go direct to the point. Avoid unnecessary information. Here is a good cover letter template that features a unique introduction that goes straight to the point. You can download it for free.
The next paragraphs after your introduction should cover the main reason for your application. This should show that you have the right qualifications for the job in question. It should also show that you have the experience needed to work as a realtor. Check this example.
Here is a real estate cover letter that targets the need of the company. Yours should follow the same format. At the end of the day, an employer wants to be sure you know what they want. And the best way to do that is to use the cover letter to tell them what you intend to bring to the table.
The whole point of writing a cover letter is to get a hiring manager to call you in for an interview. So use this sample cover letter to make them feel you are the right person for the job. Show that you are passionate about what you do because this will make them want to take action.
Make it clear why you are the best fit for an open position in a real estate company. In other words, highlight how you will be an asset to the company. State how your experiences will enable you to deliver the results the company needs. Check out this template for an example.